Welcome to today’s curated update for music marketing professionals. This briefing covers key developments in artist promotion, business education, and music business to keep you informed on the latest trends.
PLV Music Offers Guide for Launching a Music Business
A new video resource outlines foundational steps for building a music business from scratch, targeting creators looking to generate full-time income. The content is part of a broader coaching and newsletter ecosystem aimed at music entrepreneurs. Source: PLV Music
Legal Firm Xiola Publishes Guide on Music Catalog Negotiation
Entertainment attorney Alexiomar Rodríguez has released a Spanish-language guide titled “5 Steps to Negotiate Your Music Catalog Today.” The resource focuses on helping artists secure high-value contracts while retaining their rights and creative control. Source: Seed Academy
Musicians’ Union Announces Professional Development Events
The Musicians’ Union is promoting a series of upcoming events for its members, covering topics from supporting trans voices in Wolverhampton to release preparation in Bradford. These sessions are designed to foster community growth and professional knowledge among musicians. Source: Musicians’ Union
Commentary Suggests Hip-Hop is Returning to its Underground Roots
An industry opinion piece argues that hip-hop is not in decline but is instead experiencing a shift back toward underground culture. This perspective counters narratives of the genre’s mainstream stagnation and highlights evolving audience engagement. Source: 48 Laws Music Marketing
Research Highlights Efficient Music Practice Techniques
A new article references pedagogue Ivan Galamian’s framework, distinguishing between “building” time for technical problem-solving and “performance” time for holistic practice. The piece suggests that focused, less repetitive practice can lead to faster artistic progress. Source: The Bulletproof Musician
The landscape continues to emphasize strategic visibility and artist education as core components of sustainable careers.
