Insight: Diversify Your Skills, Focus on Real Fans This week’s digest delivers a clear message for indie musicians: to thrive in today’s music industry, you need to diversify your technical skills, build a loyal fanbase, and think globally from day one. The days of relying on a single DAW or chasing playlist numbers are over. … Read more
Is learning just one DAW enough? MI Industry Chair Lacey Harris explains why learning multiple DAWs can help you land more opportunities in music production.
At MI, students gain hands-on experience with industry-standard software while building the technical and creative skills needed for careers in music production.
Head to the link in bio to learn more about our programs!
Video by MUBUTV – Music Business Television via YouTube
⚡️Insiders! Secure Your Spot! Get expert music career coaching with Ritch & Eric.
Book your 15-min discovery call now: Grab a spot! 👉 https://book.mubutv.com
African Music Is Taking Over the World—Here’s How Africori Did It
Dive into the seismic rise of African music on the world stage with Adam Tiran, Director of Operations at Africori. Learn how genres like Afrobeats, Amapiano, and Afro House are breaking down barriers, the international strategies launching African artists to global stardom, and what African creators are teaching the world—musically and philosophically. Get the inside story on Africori’s hands-on artist development, landmark songs, cross-border collaborations, and their pivotal partnership with Warner Music. Whether you’re an artist, music entrepreneur, or global music fan, this episode is your roadmap to the future of the global music industry! 🌍🚀 #AfricanMusic #Amapiano #MusicBusiness
Our mission here at MUBUTV is to help independent artists and music business professionals of the future to educate, empower and engage their music career.
Here are the ways to work with us here at MUBUTV:
⚡️Insiders! Secure Your Spot! Get expert music career coaching with Ritch & Eric.
Book your 15-min discovery call now: Grab a spot! 👉 https://book.mubutv.com
MUBUTV Free Music Guides
⚡FREE A&R Guide: 👉 https://link.mubutv.com/ARFreeGuide
⚡FREE Music Supervisor Guide: 👉 https://link.mubutv.com/MSFreeGuide
⚡FREE Music Manager Guide: 👉 https://link.mubutv.com/MGRFreeGuide
Books mentioned & suggested:
📒 All You Need To Know About the Music Business 11th Edition – https://amzn.to/3sdgrja
🎧 Get Audible Free – Your favorite titles anywhere you go. Enjoy a free trial on us! – https://amzn.to/3RB2nu4
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QUESTION? — Have a question about this podcast, your music career, pursuing a career in the music industry, or anything else? Post in the comments section of this podcast!
Subscribe to our YouTube channel and get more great content on the Music Industry: https://link.mubutv.com/YTsubscribe
⏰ TIMECODES ⏰
0:00 Intro
1:14 Adam Tiran and Africori: On the Front Lines of Africa’s Music Boom
7:11 Key Changes in How African Artists Engage International Markets
12:14 How Africori’s Hybrid Label-Distributor Model Drives Artist Development
16:14 Breaking from World Music: How Genre Classifications Are Changing
24:07 The Second Wave of Afro House & How Africori Spots Genre Shifts
29:10 The Impact of Events Like IMS Showcases on African Artists
33:25 Africori x Warner: Independent Roots Meet Global Reach
36:51 What African Artists Are Teaching the World—Culturally and Philosophically
40:07 Personal Inspirations: Books & Films Shaping Adam Tiran
42:52 How to Connect with Africori and Adam Tiran
44:03 Why Africa Is the Blueprint for the Global Future of Music
46:48 Subscribe & How to Connect with MUBUTV
🎵 Music provided by Disciples of Babylon. Check them out here ➡️ https://spoti.fi/3kSY0wR
To learn more about this episode visit:
https://www.mubutv.com/adam-tiran-africori
Podcast Credits
Produced by: Ritch Esra & Eric Knight
Editor: Eric Knight
Shownotes & Transcriptions: Jermaine Shepherd
Discover how Africori empowers artists to go global—and why you can’t release a song today without an international strategy. Adam Tiran shares real-world lessons about the music business in emerging markets, international collaborations, and the cultural power behind Africa’s musical wave. Subscribe for weekly global music industry insights and comment below with what excites you most about the African music revolution.
DISCLOSURE: Some of the links on this page are affiliate links, meaning, at no additional cost to you, we may earn a commission if you click through and make a purchase and/or subscribe.
Ready to dive into the wall of sound? This is one of the most iconic and common chord progressions in shoegaze, used in classics like Slowdive’s "Catch the Breeze." It is the perfect starting point if you are new to the genre.
To get started, we have a chord chart featuring 10 essential progressions waiting for you at the link in our bio.
When you get traction, you start to get attention. When you get attention, the music industry can get shady real quick. As an artist, you need to have leverage and control…
In this episode of Creative Juice, Jack and Circa discuss the importance of knowing your numbers and owning your audience to protect yourself in the music industry. Learn about real-world scenarios that highlight why building your own fan base provides leverage and freedom to set yourself up for success in the industry.
If you don’t want to play music industry games and want to take charge of your music career, this episode delivers the insights you need to stand up for yourself!
DISCOVER:
Why Knowing Your Numbers Empowers You In Industry Negotiations
How Owning Your Audience Gives You Leverage
What Shady Deal Tactics To Watch Out For In The Music Business
How To Navigate Conversations With Labels And Maintain Your Integrity
Why Independent Success Scares The Industry
What Role Your Fan Base Plays In Securing Fair Deals
How Preparation And Data Can Help You Call The Shots In Your Career
RESOURCES:
Learn The Top Music Marketing Strategies Inside IndiePRO
Join Us In The Indepreneur Discord Server!
Looking to expand your team or need marketing help? Apply to work with IndieX!
