Video by RouteNote via YouTube
Music Marketing
10 Cosas que SI son protegibles por Copyright.
Video by Alexiomar Rodríguez via YouTube
✉️ Escríbeme en Instagram → https://www.instagram.com/alexiomarrodriguez/
☎️ Si tu negocio factura US$250K+, agenda tu llamada estratégica gratis → https://xiola.co/
Si eres nuevo en mi canal, mi nombre es Alexiomar Rodríguez, soy abogado y socio fundador de Xiola. Somos la firma legal para la nueva industria de la música y el entretenimiento. Trabajamos con empresarios y negocios. Gestionamos sus contratos y propiedad intelectual, y le damos respuestas claras en 24 horas, para que se enfoquen en crecer su negocio sin que legal los atrase. En 2025, conseguimos $5M para nuestros clientes en adelantos, inversiones, y compraventa de catálogos.
Cómo llegué aquí…
0–21: Músico, productor, guitarrista y cantautor (+10,000 oyentes mensuales en Spotify).
22: Graduado con Altos Honores en Economía (UPRM).
24: Trabajé con jueces (federal y estatal) y firmas de litigio corporativo.
25: Graduado con Altos Honores en Derecho (UPR).
26: Renuncié a una de las top 3 firmas de Puerto Rico para lanzar Xiola.
27: Facturé mis primeros $100,000.
28: Fundé Seed Academy, escuela de music business en español.
29: Escribí un best seller en Amazon (De Artista a Empresario Musical) y superé $400K en revenue.
30: Me mudé a EE.UU., levanté $250,000 con Techstars + Warner + VC, y lancé Flou, software de contratos musicales ($50,000 en ventas).
31: Comencé a dar charlas internacionales.
32: Seguí el consejo de mi mentor, Alex Hormozi. Cerré Seed Academy y Flou. Me enfoqué en Xiola y hemos facturado más de $1M.
Hoy: Nuestros abogados son de Puerto Rico y Estados Unidos. Trabajamos de manera 100% remota. Y cobramos de dos maneras: tarifa fija y comisión. Así es como hacemos nuestro dinero. No vendemos cursos.
La industria musical es dura. Pero si naciste para esto, lo sabes:
La vida sin música sería un error.
No te quites,
Alexiomar
RELEVO: Este contenido es solo para fines educativos. No constituye asesoría legal. Consumir este material no crea relación abogado-cliente. Para orientación específica, consulta a tu abogado de confianza.
© 2026 Alexiomar Rodríguez. Todos los derechos reservados.
Music Marketing Reset: Own Fans, Not Numbers
Why Owning Your Fans Beats Chasing Streams In a landscape where social reach has collapsed below 2%, the smartest indie artists are shifting from vanity metrics to deep fan relationships. This week’s digest highlights a crucial reset: stop renting your audience on social media and start owning it. Platforms like Openstage are enabling artists to … Read more
Oasis Tour, DistroKid Fraud, Spotify Growth & More
Oasis Announces Ambitious 2027 Tour Dates (With Limited Stateside Gigs) Oasis has revealed plans for a major tour in 2027, with a limited number of shows in the United States. The band’s return to the stage is highly anticipated, and these exclusive dates are expected to draw fans from around the world. For music marketers, … Read more
How to Spot Botted Playlists
Video by YouGrow Promo via YouTube
Your music deserves real listeners, not bots!
These quick checks are free and can save you a lot of trouble.
And yep, we use them at YouGrow too 😌
#RealListeners #Musictips #MusicPromotion #MusicMarketing #YouGrowPromo
Se Vienen Cositas #41
Video by UPM Music Innovation via YouTube
En Se Vienen Cositas hablamos de Marketing Musical, Coaching Vocal, Distribución Digital, y mucho más. Hoy vimos el Glosario de la Industria Musical, con términos muchas veces confundidos, como " Distribución" , AyR , Promoción Musical y mucho más!
“5 Million Fans or 5 Fans, It’s the Same Job” — Openstage Founder Rob Sealy | find your frequency
Video by un:hurd music via YouTube
Rob Sealy came from 30 years in insurance with no music or tech background, then co-founded Openstage, the platform now behind fan campaigns for Oasis, Radiohead, Lana Del Rey and Paul McCartney. He joins Alex to explain why social reach has collapsed, why owning your fan relationship matters more than chasing streams, and why the fundamentals are identical whether you have five million fans or five. Practical, direct, and built for artists starting from zero.
CHAPTERS
00:00 Cold open
02:50 From 30 years in finance to music tech
03:36 The Paul Weller ticket problem that started it all
05:08 The Citigroup paper: artists earn 7-10% of what they gross
06:09 Artists don’t know who their fans are
07:44 Stop selling, nourish the relationship
08:54 Owning the audience vs renting it on social
10:13 How Openstage works: Fan HQ
13:00 Why social reach has collapsed below 2%
14:17 Music vs gaming: the six-times revenue gap
15:57 When did you last listen to an album and nothing else?
17:00 Rob’s founder journey and knowing what you’re not good at
20:14 Step-change moments: Only The Poets, Sam Ryder, Lana
21:48 Oasis, Radiohead, Bad Bunny and the McCartney campaign
27:00 Shifting the conversation from streams to a real business
32:00 How independent artists should actually start
34:00 Learning from your first fans (Y Combinator parallel)
35:00 What he’d do differently, and the looseness of commitment
37:00 The closing question
38:00 What’s next for Openstage
ABOUT find your frequency
The podcast about building an audience from zero. Artists. Founders. Investors. One shared obsession. Hosted by Alex Brees, founder of un:hurd music.
SUBSCRIBE
https://pods.to/fyf
un:hurd music helps independent artists market their music with data, not guesswork.
Try un:hurd music: https://go.unhurd.co.uk/youtubemaster1
Follow us on IG: https://www.instagram.com/unhurdmusic/
UnitedMasters True on Tour Recap
Video by UnitedMasters via YouTube
True on Tour is officially on the road. 🔥 Kicked things off with @TrueReligionVideos @JxJury and our very own @1dessdior last week, and now we’re headed to a city near you! See you soon, ATL. 📍
Dr. Dre in the A.I. Spotlight
Video by Top Music Attorney via YouTube
