Talking Music Marketing with Chris Ruff, Head of Global Marketing at Activist Artists Management

Video by Full Stack Creative via YouTube
Talking Music Marketing with Chris Ruff, Head of Global Marketing at Activist Artists Management

SHOWNOTES: https://indepreneur.io/episode447

Looking across all corners of the music business can teach you a LOT as an artist…

In this episode of Creative Juice, Jack and Circa are joined by special guest Chris Ruff, head of global marketing at Activist Artists Management, to talk shop about music marketing and career growth! Learn about Chris’s journey from the UK punk scene, to major record label operations, to overseeing marketing for legendary acts like The Grateful Dead, The Lumineers, The Pretty Reckless, Young The Giant, and more!

Whether you’re an artist or manager looking to level up your music career, this episode is packed with insights on artist development, managing a diverse roster, and the untapped power of direct fan engagement!

DISCOVER:
How Chris Went From Wanting To Teach History To Marketing Music Worldwide
What Happens When You Focus On Artistry Over Business First
How Setting 18-Month Goals Can Drive Long-Term Success
Why Owned Data And Direct Fan Engagement Are Your Secret Weapons
What Misconceptions Exist Around Chasing Viral Moments
How To Avoid Resting On The Industry’s Laurels And Embrace Continuous Learning

RESOURCES:
Learn The Top Music Marketing Strategies Inside IndiePRO
Join Us In The Indepreneur Discord Server!
Looking to expand your team or need marketing help? Apply to work with IndieX!

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