Video by MUBUTV – Music Business Television via YouTube
The Future of Music Licensing EXPOSED: Chordal’s Secrets Revealed!
Unlock the secrets of the sync world with Grayson Sanders, co-founder and CEO of Chordal! In this episode, we explore how Chordal is revolutionizing music licensing by empowering artists, breaking down traditional gatekeeping, and making micro licensing a vital revenue stream. Whether you’re an indie musician or a seasoned pro, learn how connection—not just algorithms—is shaping the future of sync licensing in the digital age. 🎹🚀 #SyncLicensing #MusicBusiness #Chordal
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⏰ TIMECODES ⏰
0:00 Intro
7:38 Connection vs. algorithms: How does Chordal turn connection into placements, and why is this disruptive?
11:36 What’s the biggest myth about sync every artist should understand?
15:14 How do you see sync evolving into a mainstream revenue stream, and what are the current barriers?
20:13 Which inequities (financial, educational, structural) are most urgent to solve, and how does Chordal address them?
22:39 How does giving artists direct control over licensing deals change things for independent creators?
28:04 How are you making Chordal’s complex rights management easy for those new to sync—will there be educational components?
32:06 What’s your vision for how Chordal’s API could change the way creators, brands, and developers find music?
33:54 Any books, films, or documentaries that inspired you, to share with our audience?
39:04 What’s your advice to independent artists prepping their music for licensing, and how does Chordal help?
42:22 When will Chordal open up directly to artists, and how can people sign up now?
43:00 What’s the best way to reach you and Chordal?
🎵 Music provided by Disciples of Babylon. Check them out here ➡️ https://spoti.fi/3kSY0wR
To learn more about this episode visit:
https://www.mubutv.com/grayson-sanders-chordal
Podcast Credits
Produced by: Ritch Esra & Eric Knight
Editor: Eric Knight
Shownotes & Transcriptions: Jermaine Shepherd
Catch the latest episode of the MUBUTV Music Business Insider Podcast, "The Future of Music Licensing EXPOSED: Chordal’s Secrets Revealed!" hosted by Ritch Esra and Eric Knight, every Wednesday. This series dives deep into the world of music licensing , offering key insights for artists and professionals. Learn how to generate music income and navigate the complexities of music publishing with expert advice. 🔥🎧
Join the MUBUTV Music Business Insider Podcast for clips from our podcast series, hosted by Ritch Esra and Eric Knight. We provide essential music industry tips and resources like guides on A&R, attracting an artist manager, and pitching to music supervisors. Our mission is to educate and empower individuals in their music career journey. 🔥🎧 #MusicBusiness #musiccareer
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