Beyond Streams: Build True Fan Wealth

Beyond Streams: Build True Fan Wealth

The Stream-Count Trap: Why 100K Streams May Not Pay the Bills Recent discussions in the music industry are challenging the age-old metric of success: the number of streams. A viral video from the Music Money Makeover Show starkly illustrates this point: 100,000 streams might generate around $380, while just 200 true fans purchasing a $10 … Read more

Music Biz Digest: Songwriter Wins, Fan Tactics & Hype vs. Reality

Music Biz Digest: Songwriter Wins, Fan Tactics & Hype vs. Reality

Songwriter Spotlight: Ella Langley Wins ACM Artist-Songwriter of the Year Ella Langley has been named the ACM Artist-Songwriter of the Year, celebrating her dual talents as a performer and writer. Industry Moves: BTS/HYBE’s ‘Fake Fan’ Marketing Strategy Draws Debate Critics are calling out BTS’s label HYBE for deploying tactics that focus on manufactured fan engagement … Read more