Music Marketing Insights: Own Your Fans, Build Buzz

Music Marketing Insights: Own Your Fans, Build Buzz

The Big Picture: Moving Beyond the Feed This week’s videos carry a unified message for indie artists: social media reach is unreliable, and the real asset is a direct connection with fans. The buzz around algorithms hiding content from most followers isn’t just paranoia—it’s a reality that artists must navigate strategically. The solution, echoed across … Read more

Music News Digest: Charli XCX, Morgan Wallen, and More

Music News Digest: Charli XCX, Morgan Wallen, and More

Charli XCX Drops B-Sides Exclusively on iTunes Charli XCX has released a collection of B-sides from her recent album, available exclusively on iTunes. The tracks offer fans deeper cuts and alternate versions, showcasing her experimental edge. Morgan Wallen Makes Billboard Country Airplay History Morgan Wallen’s ‘Don’t We’ has set a new record on Billboard’s Country … Read more