Rethinking the Value of Music in a Streaming Era The recent digest of music marketing videos sends a clear message: the old model of selling audio files is dead. The Music Money Makeover Show argues that music has always been “free” at its core, and successful artists now sell intangible benefits—Access, Acknowledgment, and Achievement—to loyal … Read more
Analysis: This week’s news highlights a dual focus for indie musicians: mastering streamlined marketing tools while navigating a complex industry landscape. The overarching trend is the push for artist empowerment through technology and strategic content, even as major labels and legal battles reshape the business. This matters now because artists must adapt quickly to leverage … Read more
This news digest covers key trends in the music industry, from AI’s impact to artist development and legal battles, offering insights for professionals and creators navigating a rapidly evolving landscape. UMG’s CEO Lucian Grainge expresses concerns over AI-generated music, highlighting potential threats to artist rights and industry integrity, as reported in UMG’s statement. An analysis … Read more